Moz

Moz Pro SEO toolset with Domain Authority, keyword and link research

Moz is the company behind Moz Pro, an SEO toolset for keyword research, link analysis, site audits and rank tracking, and the creator of the widely used Domain Authority metric. Its clear, approachable data helps you decide what to fix first and which keywords to pursue. On MarketingMonster, you open Moz inside Monsterium, our desktop browser, in a private session.

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What you can do with Moz

Keyword Explorer
Discover keyword ideas with monthly volume, Difficulty, organic click-through rate and a Priority score, and group suggestions to plan your content efficiently.
Link Explorer
Analyse the backlinks, linking domains, anchor text and new and lost links of any site, with Domain Authority, Page Authority and Spam Score for each source.
Site Crawl for technical audits
Audit your site for technical SEO issues such as broken pages, redirect problems, missing or duplicate titles and thin content, sorted by priority.
Rank tracking in campaigns
Set up a campaign to follow keyword rankings over time, compare your visibility with competitors and get on-page optimisation suggestions for target pages.

Who uses Moz

Link builders vetting prospects with Domain Authority and Spam Score before outreach
Small business marketers who want clear keyword priorities without a steep learning curve
SEO teams monitoring rankings and site health across several client websites

How to use Moz on MarketingMonster

1Choose a planPick a plan that includes Moz. Pay monthly or yearly, and cancel anytime.
2Install MonsteriumDownload our desktop browser for Windows, macOS or Linux and sign in with your MarketingMonster account.
3Open MozLaunch Moz from your Tools page. It opens in its own private session, ready to work.

Plans with Moz

Moz is included in these plans:

Moz: frequently asked questions

What is Domain Authority in Moz?

Domain Authority (DA) is a Moz score from 1 to 100 that predicts how likely a website is to rank in search results compared with other sites. It is based on the site's link profile and works best as a comparison against competitors rather than an absolute target. Google does not use it.

What does the Moz Spam Score mean?

Spam Score is the percentage of sites with similar features that Moz has found to be penalised or banned by Google. A high score does not mean a site is spam, only that it shares traits with sites that were, so treat it as a prompt for a manual review.

Who is Moz Pro best suited for?

Moz Pro suits in-house marketers, small agencies and site owners who want reliable keyword, link and audit data presented in an approachable way. Its metrics, especially Domain Authority, are also widely used in link building and digital PR to qualify websites.

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